Are youalways troubled because you can't shoot viralvideos? Do you always feel that other people's videos have perfect lighting and smooth editing, while your own work seems"ordinary and unremarkable"?

Actually, on the vibrant platform ofTuke, authenticity is often more popular than perfection. Those videos that seem simple but are full of everyday life often touch people's hearts more deeply.

 

Image source: Internet

Daily Life: Show Your Most Authentic Side

Don't underestimate your daily life. OnTuke, these seemingly ordinary moments might be the most attractive content.

The reason why daily life content resonates is because it makes users feel close and real, just like watching a friend's life.

In recent years, a content format called"Get Ready With Me" (GRWM) has been continuously trending on Tuke. These videos are as simple as recording your process of getting ready to go out, to work, or to attend an event.

Beauty brandOUAI once collaborated withinfluencersto naturally integrate their products into the creator's daily preparation process, achieving unexpectedly good results.

 

Image source:Tuke

The family restaurant in Los AngelesThe Original Tamale Company once went viral on Tuke with a 46-second AI-generated video. The content was unbelievably simple,a man jumps off a plane, but the voiceover says"I'm just going to buy Tamale."

This kind of humor close to daily life also brought real customer traffic to this small shop.

 

Image source:Tuke

Authentic Reviews: Sincerity Is the Ultimate Weapon

In the era of information explosion, consumers increasingly rely on real user feedback rather than carefully crafted brand advertisements.

Authentic review content goes viral because it provides what users need most—real user experience and reference value.

AninfluencerSydney Slone went viral onthe USTuke by doing a "portable power bank real test". In the video, he showed the size of the power bank, tested the charging speed,and highlighted some clever design features.

This intuitive testing method helped the video gain over 3.4 million+ views.

The key to reviews is"authenticity": Don't worry if the product has flaws; objectively showing them will actually increase credibility. Remember, Tuke users trust "real experiences" more than "perfect ads."

 

Image source:Tuke

Emotional Resonance: Touch People's Hearts with Humor and Empathy

Whether content goes viral often doesn't depend on how well it's made, but whether it hits the emotional points of the audience.

The reason why emotional resonance content is widely shared is because it touches people's shared emotional experiences, making users feel"this is me"!

In the second half of 2025, a "je m'en fous" ("I don't care") trend emerged among young people in France. Young people held notebooks and casually listed the life details they "don't care about" in front of the camera.

 

Image source:Tuke

From"I don't care about the weather, I'll wear whatever I want" to "I don't care about saving money," these videos appear humorous and casual on the surface, but actually reflect the younger generation's reflection and resistance to social pressure.

An influencer namedZoé Tondutsaid frankly in her video:"I don't care if you don't say hi to me, because I have social anxiety, and that's actually better for me." Such candid remarks resonated with many young people.

 

Image source:Tuke

In Taiwan,the "Steel Bowl Craze" of Tuke influencers also demonstrates the power of emotional resonance. Creator Eddy took his steel bowl and eco-friendly cup to taste central Taiwan's delicacies, packing the refreshing village-style cold noodles and the warmth of the old park hot soup noodles all into his steel bowl.

This not only introduced local flavors to fans across Taiwan, but also used eco-friendly tableware to serve up a sustainable future.

 

Image source:Tuke

Ultimately,Tuke users don't want a brand that's high and mighty, but a friend who can accompany them in their daily lives. When you stop worrying about equipment and shooting skills and start focusing on showing authentic and valuable content, you'll find that gaining followers isn't that hard.

As the old saying goes:"The best advertisement doesn't look like an advertisement." On the Tuke platform, authenticity is the most powerful force of penetration.