TikTok Market Reports

You may not believe it, a small braided rope that sells for 5 yuan in China is considered expensive, but in the European and American markets, it can actually be sold for nearly 50 yuan!

In the digital age, going global has become the new norm of globalization strategy for enterprises. VR (virtual reality) and AR (augmented reality) technologies, as a bridge connecting virtual and reality, are reshaping the way brands interact with consumers.

The Southeast Asian market is experiencing a consumer upgrade, with a surge in demand for home electronics products.

In the United States, a "grandmother level" entrepreneur Tina Castaneda became popular on TikTok with a seasoning ball, earning the nickname "American godmother" among netizens.

As a platform that gathers hundreds of millions of young users, TikTok has become an effective channel for brands to expand overseas due to its large user base, strong traffic distribution, and personalized content recommendation system.

With the increasing demand for localization, personalization, and innovation in the global market, brand going global is no longer the exclusive domain of large enterprises. Today, many brands that used to only exist in the domestic market through OEM models are expanding their international markets through social media platforms and e-commerce channels