
In the digital age, TikTok has become one of the most popular short video platforms worldwide. For foreign trade enterprises, TikTok is not only a window to showcase products and services, but also an important tool to open up international markets and expand new customer groups.

With the arrival of summer, the temperature in North America continues to rise, and various seasonal products are also entering the peak sales season. On TikTok's US platform, cooling devices such as inflatable swimming pools and home ice makers are becoming popular among consumers.

A deep understanding and rational use of social media algorithms is an essential skill that every enterprise needs to master.

Lei Yi Optoelectronics, with a 24 second video, successfully gained 12.7 million views on TikTok and received numerous inquiries from the LED factory.