
As TikTok reshapes the global social e-commerce landscape with a sweeping momentum, more and more Chinese companies are turning their attention to this blue ocean of traffic. However, the road to going global is not smooth - cultural differences bring about content that is not adapted to the local environment, complex and changing compliance policies in overseas markets, and efficiency bottlenecks in cross time zone collaboration often make it difficult for companies to explore. According to the White Paper on China's Cross border E-commerce Service Ecology released by iResearch Consulting, over 60% of overseas enterprises have encountered bottlenecks in localized operations, with particularly prominent issues of content adaptability, compliance understanding, and team collaboration efficiency. In this context, professional TikTok service providers are not only executors, but also important drivers of brand globalization

Small brand → Annual revenue of hundreds of millions, photography accessories market also has spring

According to the latest data from the White Paper on China's Cross border E-commerce Service Ecology, 62.3% of overseas enterprises will still face challenges in expanding their overseas markets in 2026 due to unfamiliarity with platform rules and a lack of localized operational capabilities. With TikTok's monthly active users exceeding 2.13 billion and global advertising revenue expected to reach 34.8 billion US dollars, how to choose a professional TikTok advertising service provider has become the key to the success or failure of a company's overseas expansion. As an officially certified American TAP/TSP/MCN comprehensive service provider for TikTok, Tu Ke Hai has successfully assisted over 1000 enterprises in efficiently expanding their global markets with its full chain service capabilities and global layout.