Now, not only are many B2C companies using TikTok, but many domestic B2B companies are also using it to go global. However, regardless of the type of company, as long as you are a beginner, after operating for a period of time, you will find a common problem—unstable traffic.
Some video content gets a high number of views, but most of the time, videos go unnoticed. So what should you do? How can you keep TikTok video views consistently above 10,000?
1. Five Key Strategies for Content Creation
1. Script Writing
The script is the soul of the video. A good script should be close to real life and easy for the audience to understand. For beginners, you can imitate successful scripts in the industry, but you should also try to write your own scripts to ensure that every video has viewers.
2. Rhythm Control
Videos need to attract viewers within the first three seconds, and the overall pace should be tight to maintain interest. The beginning should arouse curiosity or resonance, the middle should maintain attention through humor or dramatic content, and the ending should provide a surprise or emotional satisfaction to encourage likes and shares.
3. Filming Techniques
A stable and engaging video requires good filming techniques. When shooting, make sure the scenes change; don’t use the same pose and background throughout, or viewers will get bored. You can use close-ups, medium shots, long shots, push-pull tracking shots, switch from people to objects and vice versa, to make the visuals richer.
4. Editing Skills
Editing is a key step in video production. Use simple tools like Jianying or more professional software such as PR (Adobe Premiere Pro) and AE (Adobe After Effects) for editing. Before editing, have a clear concept for the video to ensure it is smooth and engaging.
5. Continuous Updates
No matter how high the content quality is, without continuous updates, it’s hard to maintain high view counts. Regularly publish new content to keep your channel active and encourage viewers to keep coming back.
2. Strategies to Expand Influence
To achieve stable growth in views, you can adopt a multi-account operation strategy, cross-promote, and share resources—essentially building an account matrix. This is a common practice for B2B and B2C companies going global, solving problems with quantity.
After all, aiming to create a million- or ten-million-view viral video right away, aside from luck, is a bit too ambitious.
So, by stacking up the numbers, quantity leads to quality, and the problem can be solved just the same.
As for where to get so much video content to post, we can use a combination of mashups + live shooting to produce a large amount of new content.
Nowadays, there are professional mashup editing software; as long as you prepare the materials, you can easily produce hundreds of videos a day.
Live shooting is even easier. Prepare the actors and backgrounds (factory assembly lines, etc.), and you can shoot a lot in one day.
This way, you’ll have video content ready to go, just distribute it across accounts and you’re done.

3. Some Advice for Beginners
1. Quality of visuals and sound: Ensure the video is clear and stable, and the sound is clear and engaging.
2. Basic content expression: Make sure the content is clearly conveyed, with no obstructions or typos; titles and copy should be precise and captivating.
3. Simple practical operation: At the beginning, focus on visual quality and basic expression. As your skills improve, gradually increase the complexity of your content and techniques.
No success is accidental, and high view counts on TikTok videos are no exception. Through the above strategies and continuous effort, you will be able to build a stable audience base on TikTok and achieve ongoing monetization of your content. Remember, every content update is a new interaction with your audience. Make every interaction valuable, and your TikTok journey will become broader and broader.
