Report Introduction
Understanding the local market is the foundation for expanding business overseas. To help outbound advertisers and partners gain a comprehensive understanding of their target markets, Tuke for Business has launched the "Global Market Handbook" series. Each edition of the handbook is divided by market, providing one-stop coverage of local economy, culture, users, industries, and marketing insights, empowering brands with global ambitions to better acquire essential information, formulate localized strategies, and set sail overseas.
This edition focuses primarily on the South Korean market.
Content Directory
- Overview of the South Korean Market
- South Korea's Digital Media Environment
- Characteristics and Profiles of South Korean Consumers
- Marketing Trends in South Korean Industries (E-commerce, Gaming, Consumer Electronics, and App Industry)
- Key Points for Local Marketing in South Korea
- Tuke User Profiles and Content Trends in South Korea
- Marketing Recommendations for the South Korean Market
