49From August 4 to 5, the 2026 AI-Empowered Cross-Border E-Commerce and Overseas Influencer Collaboration Exhibition (KACE2026), hosted by Kalodata, was held at the Shenzhen Futian Convention and Exhibition Center. Over the two days, Hall 3 and Hall 4 maintained high popularity. According to data released by the organizer, the cumulative attendance exceeded 39268, setting a new record for similar events.
Image source: kalodata
The scale of this exhibition is relatively rare in the industry. The total exhibition area exceeded 15000 square meters, bringing together more than 100 brands with annual sales exceeding 100 million, 16 top influencer sellers from markets such as the United States, Japan, Indonesia, Thailand, and Vietnam, as well as more than 30 overseas MCN and TSP agencies.
At the same time, more than 50 cross-border AI tools and 12 mainstream e-commerce platforms also set up exhibitions on site. It is worth noting that the three global AI models, Gemini, ChatGPT, and Claude, appeared together for the first time at a cross-border e-commerce themed exhibition in China, discussing with domestic cloud service providers the practical implementation of AI in product selection, content generation, advertising placement, and other areas.
Image source: kalodata
The two-day main forum focused on three directions: global influencer experience sharing, AI technology application, and brand growth practice. Top influencers from the US market, ALLE BREAN and BRANDON HANS, took the stage together to break down the content logic of TikTok Shop and methods for creating best-selling products; Japanese influencer Kyogoku Ryu introduced the consumption habits and operational considerations of the Japanese market; influencers from multiple Southeast Asian markets shared their experiences with local content ecosystems and brand cooperation.
In the AI section, teams from Amazon, Google, Alibaba Cloud, Tencent Cloud, and others showcased the latest tools and cases of generative AI in cross-border business. In the brand special session, multiple operators reviewed their actual investments and lessons learned in markets such as Europe, Latin America, and Southeast Asia, not talking about concepts but only sharing real data.
Image source: kalodata
The breakout sessions also saw high participation. The Global Content Production Summit focused on AI short videos and workflow optimization, while the Southeast Asian TikTok Sellers session covered the complete path from market selection to store cold start to influencer growth.
The exhibition area was one of the most crowded areas during the two days.
Hall 4 featured a dedicated matchmaking area for brands and influencers, where a large number of brands and sellers brought product samples to communicate face-to-face with overseas influencers about content cooperation and sales solutions. The 16 top influencers also toured the hall in batches, inspecting products on site, trying them out, and shooting short video materials, directly converting the physical products at the booths into online content.
In addition to the forums and booth exhibitions, the Kalodata2026 Global Best Influencer Award Ceremony was also held on site, honoring outstanding content creators from multiple markets. At the same time, several overseas institutions and domestic service providers reached preliminary cooperation intentions during the exhibition.
Image source: kalodata
In this grand gathering of ten thousand people, Tuke also participated deeply.
As a TikTok officially certified TSP, TAP, and MCN service provider, Tuke set up a dedicated booth at the exhibition.
A steady stream of customers came to the booth for consultation. Many cross-border sellers and brands came with specific questions, including how to run TikTok ad campaigns, how to find suitable overseas influencers for collaboration, and how to cold-start an account. The Tuke team answered on site, providing practical advice from strategy to execution.
In addition to booth reception, Tuke also gave a roadshow presentation in the brand-influencer matchmaking area.
During the roadshow, the team shared its full-chain service capabilities for TikTok short video marketing, including ad account opening and placement, content marketing, influencer collaboration, and data analysis, helping global brands break down complex overseas marketing into executable steps.
Over the two days, every forum session was packed, the exhibition area was bustling with people, and the negotiation tables were almost never empty. Participants from different countries and backgrounds completed intensive networking and exchanges here. KACE2026 has come to an end, but every idea exchanged, every business card handed out, and every conversation started at the exhibition could become the starting point of the next global growth story. Next year, let us meet again.
