Although the ban bill in the United States has put Tuke Shop in the spotlight, Tuke Shop has not panicked, but has steadily advanced and continued to implement its business plan.
Part 1
Supplementary Identity Verification
Recently,Tuke Shop issued an important notice requiring all sellers to complete supplementary identity verification by June 6, 2024.
Sellers need to complete supplementary identity verification. Image source: tktoc
This move aims to create a safer and more trustworthy trading environment for buyers and sellers worldwide by raising security standards.
This measure not only reflects Tuke Shop's emphasis on market order and consumer rights protection, but also demonstrates the cross-border e-commerce platform's relentless pursuit of security and compliance in global competition.
In fact, as early as the beginning of February, Tuke sellers in the US region received identity verification emails from the platform, requiring all sellers to use Jumio for mandatory identity verification within 7 days. Sellers who fail to complete the Jumio ID verification process within the specified 7 days will have their Tuke Shop seller accounts temporarily deactivated.
It should be noted that since local stores involve overseas warehouses for shipping, the location of the relevant overseas warehouse also needs to be verified during the verification process.
Part 2
Safeguarding Platform Reputation and Promoting Healthy Industry Development
With the deepening development of the Internet and the continuous growth of e-commerce, platform security has become a major issue that cannot be ignored.Identity verification, as one of the important means to enhance platform security, is self-evidently important.
For Tuke Shop, strengthening seller identity verification can not only effectively prevent fraudulent activities and protect consumer rights, but also enhance the overall credibility and market competitiveness of the platform.
The rapid development of the cross-border e-commerce industry has brought huge market opportunities, but also comes with challenges and risks. The implementation of identity verification policies is a sign of Tuke Shop's responsibility for the healthy development of the industry. By establishing a stricter security line of defense, the market environment can be effectively purified, promoting the entire cross-border e-commerce industry to develop in a healthier and more orderly direction.
For sellers, completing identity verification means being able to enjoy a safer and more stable trading environment on Tuke Shop, a powerful platform for Tuke. This not only helps enhance their brand image, but also increases consumer trust in their products, thereby attracting more customers.
For buyers, the strengthening of identity verification means greater security in the purchasing process, allowing them to choose products and services with greater peace of mind and enjoy a higher-quality shopping experience.
Moreover, major platforms have already implemented many measures to strengthen platform security supervision. This move by Tuke Shop is also in line with the general trend of development.
For example,Southeast Asian e-commerce giant Shopee once joined hands with the Vietnam E-Commerce Association (VECOM) to launch a consumer protection program called "Shop Safe with Shopee".
The core goal of this program is to ensure that product listings on the platform are detailed and accurate, including comprehensive product descriptions and labels, thereby creating a safer and more reliable online shopping environment for consumers.
In the future, with technological advances and improved regulations, we have reason to believe that cross-border e-commerce platforms will play an increasingly important role in global trade. The strengthening of security measures such as identity verification will provide a solid foundation for the stable operation and sustainable development of platforms, bringing a safer and more convenient shopping experience to consumers worldwide.
The new identity verification policy of Tuke Shop is not only an important step in taking responsibility for platform security, but also a key measure for the cross-border e-commerce industry to move towards more mature and healthy development.
With the implementation of this policy, we look forward to Tuke Shop continuing to maintain its leading position among global e-commerce platforms and creating more value for sellers and buyers around the world.